Naturellement Jam

A sophisticated reimagining of Auroville's Naturellement Jam packaging that emphasizes the brand's dedication to high-quality, sustainable, and handcrafted products.

The Auroville community of India is renowned for producing exceptional sustainable and handmade goods. Their jams, crafted with organic ingredients and free from artificial flavors, colors and preservatives, embody their unwavering commitment to purity and authenticity.

The redesigned packaging features a clean, modern aesthetic with elegant hand-drawn patterns and a premium finish highlights the brand's natural ethos and artisanal craftsmanship. The jar seal labels focus on key product attributes, completing this cohesive visual narrative that resonates with conscientious consumers.